Design that builds
authority 
Before
you say a word 

For consultants, agencies, and independent professionals
whose reputation is their product.

See the work
How I think about design

A site doesn’t sell.It filters.

The right client lands on your site and immediately feels they’re in the right place. The wrong one moves on.

That’s not an accident. It’s the result of intentional decisions (typography, space, weight, rhythm) working together to communicate who you are before you introduce yourself.

I design for that feeling. The one that makes a prospect think “this person is serious” before reading a single line of copy.

Selected work

A small body
of work.

FormaIdentity & site
Forma
Meridian
Adrian Vance
Halverson & Maret
Identity & siteView case →
Behind the work

Pedro Costa

Three years as a designer.
Good at craft. Good at delivery.

One project at a time.
Total focus, total attention
from the first concept to the last pixel.

What I care about now is harder.
Making someone feel who you are
before a single word lands.

Designer. Builder. One point of contact.

How it works

Simple. Async. Fast.

  1. 01

    You share context

    What you do, who you serve, what you want to be known for. A short brief. No calls, no discovery sessions. If I need to interview you to understand your business, I'm not the right designer.

  2. 02

    I build first

    You see the work before committing to anything. A live URL, not a proposal deck. The work makes the pitch. Words don't.

  3. 03

    We refine

    One focused round of revisions. Sharp, specific, no back-and-forth.

  4. 04

    You go live

    Clean code. Full ownership. Nothing left to figure out.

Your site should arrive
before you do.

If that’s not happening right now, let’s fix it.
Send me a note about what you do and what your site currently communicates. I’ll take a look.